Emma Louise



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What's the difference between goals and intentions?

Updated: May 10, 2019

Every Friday, I hand over to my social media community and let them decide what they want to hear about in a blog. Now granted, this does mean any kind of content plan is out of the window on a Friday. I have absolutely no idea what I'll be talking about until 2 minutes before I'm writing it! But it's actually amazing fun...

First off, it exercises my creative muscle. Bonus. You only get stronger through exercise.

Second, I know I'm adding some kind of value because someone asked for this. And that's entirely my goal here - to add value.

We'll start with a definition of the difference. I do have a tendency to go quite deep into these things once I'm in the flow, so for the more factual of you here, let's just define it (at least as best we can).

Intention - an aim or a purpose in the here and now.

Goal - an ambition for the future.

So I guess the fundamental difference between goals and intentions is the time frame. Is it an action for now or an action for the future. I could stop there and say yes, question answered. But I think you know me better than that. The actual topic requested was intentions vs goals. The biggest thing that stood out for me... Can you guess?


Rather than being opposites, shouldn't they actually be working together? Shouldn't your immediate intentions be of a direct result of your long term goal? Should they not be hand in hand, with the goal leading the intentions every time? To reach a goal, you almost always go through a series milestones. And you only go through those milestones if you are consistent in achieving you daily intentions.

What this all harps back to is planning. And honestly, if you've read any of my previous posts, planning, as a boring task, is absolutely not my thing. But just because planning and strategy is boring (to me at least), it is most definitely not less important. You just have to find a 'more fun' way to do it.

I'm going to conclude now. Intentions and goals are the same thing in a different tense. Neither is more important than the other in my opinion. They are absolutely equal in every sense.

When you know what you want to be doing every day, your long term goal is like a beacon. You just see it.

When you know your long term goal, the small steps to get there almost map themselves out.

The magic happens when you stay consistent to them both.

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